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SEMA Show & PRI Show Student Programs

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SEMA Presents $119,000 in Scholarships to Future Industry Leaders

A total of $119,000 in scholarships is being distributed to 74 students through the SEMA Memorial Scholarship Fund (SMSF), a program administered by the Specialty Equipment Market Association (SEMA) to...

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Learn Installation Tips and Product Trends for Today's Restylers

Every restyling, auto trim and accessory business needs tools to get the job done right. Not just tools of the trade, but resources to sharpen installation and business skills, too. 

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Hot Rodders of Tomorrow Dual-Championship Format

Facilitators of the Hot Rodders of Tomorrow Engine Challenge have introduced a new dual championship format so that qualifying teams will face off at one of the two top industry trade shows—SEMA or...

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SEMA Program Inspires Next Gen Automotive Enthusiasts Through Customization

DIAMOND BAR, Calif. (Feb. 20, 2019) -- SEMA is partnering with five high school auto shop programs throughout the country to introduce students to and create excitement for the automotive aftermarket...

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